The project is an image campaign for the Alutech company – the biggest garage doors/roller shutters maker who calls to everyone to go for more and more discoveries! Get out of the door and open for yourselves wonders of the world just behind your window… The fine metaphor is based on a clear and unique product benefit: the Alutech mechanisms are made for enormous number of “openings”! The digital campaign included a virus spot with over a million views.